“For a start, I know there’s not only Cisco in this world.”Īn obvious observation perhaps, but for the majority of partners across Asia, multiple vendor strategies are commonplace. “There are a lot of experiences from my time at Computacenter that influence my decision making at Cisco,” said Tuszik. Tuszik also spent many years in international leadership roles for GE Capital IT Solutions and CompuNet. During his tenure, he led the consulting business, managed partner strategy and spent two years running Computacenter's networking and security business. Prior to joining Cisco in 2013, Tuszik was CEO of Computacenter in Germany, one of Cisco's largest partners. Read more Rubrik scores channel coup with Wendy Bahr hire “Perform and transform is the logic behind our entire strategy,” he added. Currently, the program has approximately 580,000 registered developers around the world, according to Tuszik, developing based on the Cisco platform. Specifically, the program is designed to help developers and IT professionals who want to write applications and develop integrations with Cisco products, platforms, and APIs. “We ensure that our products, together with our partners, create an incredible value that the customer can really see in their business.”įor example, Cisco’s own DevNet program has also seen significant growth as the industry moves towards more software driven solutions. “There is an idea based on the full customer lifecycle to create a completely different kind of customer experience,” said Tuszik. Tuszik advised partners to be proactive in ensuring visibility when decision makers make technology purchases, spanning multiple lines of business and solution sets. Read more Cisco drives digital agenda with National University of Singapore “We are working on coming up with new programs, but even more importantly our focus is on partner enablement and how we help our partners get into new markets." “We announced at Partner Summit that we will change a lot of things over the next few years, not because we love change and not because we believe our current program is not good enough,” said Tuszik, “it is because there is a new opportunity which requires a new type of partner engagement. Because while a focus on performance achieves immediate results, maintaining such performance standards requires continuous adaptation and transformation. Partners, like customers and vendors, must find new ways to adapt through the discovery of in-market growth opportunities.īut as the Asian channel can attest, markets are constantly changing, with new buyers altering requirements in tandem.Ĭonsequently, Tuszik believes transformation takes centre stage. Tuszik - who also previously led Cisco’s sales in Germany as country leader - acknowledged that the traditional way of running a business now differs to the requirements ahead in the future. “If a partner is not doing well, then it is also up to Cisco to help them achieve their targets through whatever means we can to influence the outcome.” “What does performance mean to me? The way a partner runs a business is based on a need to deliver on a number every single day, and so my initial focus was to stabilise and continuously improve the daily business. “Our focus is on perform and transform,” explained Tuszik, when speaking exclusively to Channel Asia in Singapore. Hence why Tuszik, having worked in the partner trenches for more than a decade, is well placed to deliver a new channel narrative at Cisco. Partners now judge vendors on more than PR and marketing, they require a voice of authority in a market evolving at breakneck pace. The ability to stand on stage and wax lyrical about new programs, initiatives and solutions is a strength, but not the defining quality of a modern-day channel chief. But spearheading a global channel strategy in 2019 requires more than mere management and support.
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